For Dog Ears Only!

Check out the world’s first TV commercial targeting the dog of the house. Slated to air in Austria, the spot features several high-frequency tones and high-pitch sound effects to attract your dog’s attention. Most are above human threshold, so don’t be surprised if you don’t hear anything unusual. Also, please note: your dog isn’t likely to respond to the ad when played over your computer—the sound compression on video files takes away from the fidelity.

Leave a Reply